The hardtracking staff knows the corn is off the cob as regards the stealth marketing racket, but this segment last week on The Ellen DeGeneres Show – which previewed her Super Bowl ad for Beats by Dre – really crossed the line that’s no longer there.




Say it with us: There’s no distinction anymore between advertising and entertainment.

Send condolences to: Beats by DreGeneres.


John R. Carroll is media analyst for NPR's Here & Now and senior news analyst for WBUR in Boston. He also writes at Campaign Outsider and It's Good to Live in a Two-Daily Town.
John R. Carroll has 305 post(s) on Sneak Adtack