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Search Result / mike allen playbook

Mike Allen Takes Capital Playbook to Dark Side

Branded Content / Stealth Marketing

Mike Allen Takes Capital Playbook to Dark Side

Dec 18, 2013 • 1 Comment

New Politico site goes native (advertising)

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Native Advertising / Product Placement / Stealth Marketing

CNN’s ‘Courageous’ Step; The Politics of Native Advertising; Product Placement for a Song

Jun 9, 2015 • No Comments

Once around the park, James, and don't spare the sources!

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Our 2013 'State of the Cuisinart Marketing' Address

Branded Content / Stealth Marketing

Our 2013 ‘State of the Cuisinart Marketing’ Address

Dec 11, 2013 • 1 Comment

Branded content reaches (very) critical mass

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