Author Archive
ESPN:The Magazine Now Sports Sponsored Content
Branded Content / Stealth Marketing

ESPN:The Magazine Now Sports Sponsored Content

May 5, 2013 • No Comments
The advertising/editorial divide becomes a jump ball

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State of the Cuisinart Marketing: BuzzFeed Hits Purée
Branded Content / Stealth Marketing

State of the Cuisinart Marketing: BuzzFeed Hits Purée

Apr 11, 2013 • 1 Comment
Serving up a journalism/advertising smoothie

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New York Times Catches Up (Sort of) to Sneak Adtack
Branded Content / Stealth Marketing

New York Times Catches Up (Sort of) to Sneak Adtack

Apr 9, 2013 • 1 Comment
The Good Gray Steno

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For All You Know, Facebook Owns Your First-Born Child
What's News

For All You Know, Facebook Owns Your First-Born Child

Apr 8, 2013 • 1 Comment
Challenging the data-industrial complex

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Maria Menounos Is a Twitter Mole
Social Media / Twitter

Maria Menounos Is a Twitter Mole

Apr 2, 2013 • 1 Comment
The Queen of Pay-per-Tweet?

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Google's Newest Search Results: Sponsored Content
Branded Content / Stealth Marketing

Google’s Newest Search Results: Sponsored Content

Mar 29, 2013 • 1 Comment
Not going native on native advertising

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How Stealth Marketing Works
Stealth Marketing

How Stealth Marketing Works

Mar 25, 2013 • 1 Comment
The Maria Menounos Experience

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Here's How You Handle Sponsored Content
Branded Content / Stealth Marketing

Here’s How You Handle Sponsored Content

Mar 21, 2013 • 1 Comment
BuzzFeed and TheAtlantic.com: Take note

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Haul of Mirrors
Buzz Marketing / Stealth Marketing

Haul of Mirrors

Mar 16, 2013 • 1 Comment
The new wave of Look What I Bought! videos

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Wordpress to Go Native (Advertising)?
Branded Content / Stealth Marketing

WordPress to Go Native (Advertising)?

Mar 13, 2013 • 1 Comment
Blog New World of Marketing

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Getting Restless About Native Advertising
Branded Content / Stealth Marketing

Getting Restless About Native Advertising

Mar 3, 2013 • 1 Comment
Wolfing down editorial in sheep's clothing?

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Big Data-mining Is No Laugh RIOT (Raytheon Division)
Stealth Marketing / Targeted

Big Data-mining Is No Laugh RIOT (Raytheon Division)

Feb 26, 2013 • 1 Comment
Big Bother is watching you

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